Good Morning Everyone (GME) has turned the spotlight back to one of its most personal and heartfelt tracks: Istimewa.
The is part of their full-length album BAPAK, released on late 2024.
This song stands out as one of many collaborations featured on the album.
Not only with musicians but also with creative talents from various disciplines.
In Istimewa, GME partnered with Uan Kaisar, the vocalist of Juicy Luicy.
His signature voice added a distinctive layer to the track.
Together, they crafted a delicate harmony of profound lyrics and GME’s signature melancholic pop sound.
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Why “Istimewa” is Special for Good Morning Everyone?
Originally released as a single in late 2023, the song now returns as a celebration of its touching message that has resonated deeply with listeners.
The band described Istimewa as a story about someone who is more than just a partner.
They are a safe place to return to, someone who understands pain, celebrates joy, and makes life feel whole in the simplest ways.
It serves as a reminder that, in the noise of the world, we all need one person who truly understands us.
To reinforce the song’s meaning, GME has also launched official ISTIMEWA merchandise.
More than just clothing, the merchandise symbolizes the emotions GME wants to share through the song.
Its design carries even deeper meaning, as it is adapted from a hand-drawn artwork by Alisha, the daughter of Yuli, GME’s guitarist.
The extended family of Abe Cekut warmly collaborated to create the merchandise, adding to its uniqueness.
He is a creative figure known for his honest, joyful, colorful, and soulful visual approach.
This merchandise release also marks the launch of Good Merch.
GME rebranded its official merchandise store, previously known as GME Mart, with the new name.
The rebrand signals a fresh chapter for GME in strengthening their connection with fans through products that carry greater artistic relevance and emotional value.
With this, GME invites listeners and music lovers to revisit the warmth of Istimewa.
They can also join in celebrating the arrival of Good Merch as the new home for GME’s creative merchandise.
